{"id":37622,"date":"2025-05-19T13:58:16","date_gmt":"2025-05-19T17:58:16","guid":{"rendered":"https:\/\/www.evecaribbean.com\/gy\/job\/brand-officer\/"},"modified":"2026-03-11T09:04:29","modified_gmt":"2026-03-11T13:04:29","slug":"brand-officer","status":"publish","type":"job","link":"https:\/\/evecaribbean.com\/gy\/job\/brand-officer\/","title":{"rendered":"Brand Officer"},"content":{"rendered":"<p><html><body>Key Responsibilities<br \/><strong>Brand Management<br \/><\/strong><br \/>Execute brand campaigns aligned with the marketing calendar and supplier guidelines.<\/p>\n<p>Monitor brand consistency, including digital, retail, and promotional materials.<\/p>\n<p>Review and be knowledgeable about supplier guidelines and brand management.<\/p>\n<p>Project leader of assigned brands.<\/p>\n<p>Construct and execute market research (generating insights).<\/p>\n<p>Create reports on brand performance.<\/p>\n<p>Brand ambassador of the assigned brands and Simextra.<\/p>\n<p><strong>Promotion Execution<\/strong><\/p>\n<p>Plan and implement promotional activities for retail, social media, and events.<\/p>\n<p>Ensure availability of POS materials and promotional assets in all key outlets.<\/p>\n<p>Monitor and report campaign effectiveness using pre-defined KPIs.<\/p>\n<p>Coordinate with internal and external parties for effective execution.<\/p>\n<p>Prepare project execution report.<\/p>\n<p><strong>Marketing Inventory<\/strong><\/p>\n<p>Maintain inventory of marketing merchandise.<\/p>\n<p>Submit request for reorder of marketing merchandise based on forecast.<\/p>\n<p>Maintain an updated inventory on company branding [billboard, posters]<\/p>\n<p>Administrative Tasks<\/p>\n<p>Track promotional spend per brand and submit monthly reconciliations.<\/p>\n<p>Prepare marketing documentation including contracts, agreement, and reports.<\/p>\n<p>Maintain accurate digital archives of campaigns and brand documents.<\/p>\n<p><strong>Trade Marketing<\/strong><\/p>\n<p>Conduct trade visits to monitor in-store brand execution and collect market feedback.<\/p>\n<p>Collaborate with the sales team to enhance retail visibility and product positioning.<\/p>\n<p>Submit trade visit reports with photos and notes.<\/p>\n<p>Present on trade visit findings.<\/p>\n<p><strong>Social Media and Digital Support<\/strong><\/p>\n<p>Contribute to content planning and posting schedules across brand channels.<\/p>\n<p>Engage with community followers and flag issues.<\/p>\n<p>Support reporting of digital campaign performance.<\/p>\n<p>Review social media posting.<\/p>\n<p><strong>Reporting &amp; Evaluation<\/strong><\/p>\n<p>Prepare weekly summaries and monthly reports on assigned brands.<\/p>\n<p>Participate in post-campaign evaluations and help identify improvement areas.<\/p>\n<p><strong>Key Attributes<\/strong><\/p>\n<p>Attention to detail<\/p>\n<p>Eye for identifying visuals that are catchy and appealing.<\/p>\n<p>Review designs submitted to ensure it complies with activity requirement.<\/p>\n<p>Ensure all marketing materials (ads, emails, social posts, brochures) are free of typos, factual errors, and branding inconsistencies before publishing.<\/p>\n<p><strong>Public speaking skills:<\/strong><\/p>\n<p>Conduct interview and presentations [radio\/TV]<\/p>\n<p>Engage in company presentations.<\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 11pt;\"><strong>Qualifications and Requirements <\/strong><\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 11pt;\">Bachelor&#8217;s degree in Marketing, Business Administration, or related field.<\/p>\n<p>Minimum 2 years of marketing experience, preferably in beverage and food industry.<\/p>\n<p>Proficiency in Microsoft Office (Excel, PowerPoint, Word).<br \/><\/span><br \/><span style=\"font-size: 11pt; font-family: verdana, geneva, sans-serif;\">Strong written and verbal communication skills.<br \/><\/span><br \/><span style=\"font-size: 11pt; font-family: verdana, geneva, sans-serif;\">Experience in trade marketing or brand activation is highly desirable.<br \/><\/span><br \/><span style=\"font-family: verdana, geneva, sans-serif; font-size: 11pt;\">Valid driver license and owns a vehicle.<\/span><\/body><\/html><\/p>\n","protected":false},"featured_media":37623,"template":"","meta":{"_acf_changed":false},"job-category":[484],"job-location":[531],"job-type":[460],"class_list":["post-37622","job","type-job","status-publish","has-post-thumbnail","hentry","job-category-marketing","job-location-east-bank-demerara","job-type-permanent"],"acf":{"positionid":"201375","company":"","salary":"","salary_max":"","apply":"https:\/\/www.eveandersonrecruitment.com\/gy\/apply\/?JOBSHAREGGXEI2JUTYJRKQDS2FSBPITCHU62IPMLXWHCW4GT73JB4KNIJNAEUDH334BSRAXFKJ2WDIC6Y7BAGSIWMB77A3VHP2HDAF65&src=&srcref="},"_links":{"self":[{"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/job\/37622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/job"}],"about":[{"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/types\/job"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/media\/37623"}],"wp:attachment":[{"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/media?parent=37622"}],"wp:term":[{"taxonomy":"job-category","embeddable":true,"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/job-category?post=37622"},{"taxonomy":"job-location","embeddable":true,"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/job-location?post=37622"},{"taxonomy":"job-type","embeddable":true,"href":"https:\/\/evecaribbean.com\/gy\/wp-json\/wp\/v2\/job-type?post=37622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}