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Marketing Coordinator

PURPOSE: To assist the team with its marketing activities, to ensure that all projects are completed according to plan.

PRINCIPAL ACCOUNTABILITES:

  • To assist in development and implementation process for marketing/sales promotions.
  • To coordinate the recruitment and selection of the necessary promotional representatives/brand ambassadors for events and develop a catalogue.
  • To coordinate the ordering and release of required promotional product samples per activation.
  • Responsible for sourcing any necessary promotional assets or materials – uniforms, quick counters, signage, sampling cups, etc and requesting the necessary quotations following the three-quote process,
  • To ensure all promotional executions under the client’s umbrella of brands are executed to the highest standard.
  • To coordinate and supervise all promotional staff at events and monitor performance
  • To fill in as a promotional rep if required at any specific activation.
  • To ensure that all promotional materials are removed from all execution locations, packed, transported and stored in a safe and preservative manner and account for via an inventory listing.
  • To coordinate the compensations for hired personnel with Accounting which are to be sanctioned by the Marketing Manager or CEO.
  • To prepare and submit promotional reports on a weekly basis and monthly basis using template provided and submit to the Marketing Manager or the CEO.
  • Evaluate and report on competitors’ promotional activities whether it be on the field or in the digital space
  • To assist in the preparation of a yearlong trade sampling calendar based on the requirements of the Brand Management team.
  • To assist in the production of support materials like brochures, flyers and other field communication.
  • To support the Brand Team with sourcing quotations for printed materials such as gondolas, POP, price tags and to liaise with suppliers for completion and delivery.
  • To support Brand Management team in efforts to formulate promotional packages for the respective activations.
  • To arrange, maintain and track the inventory closet such as tokens, signage and other promotions collateral and provide a monthly inventory report
  • To conduct trade audits at major supermarkets during campaigns.
  • To assist with the coordination or production of hampers, or other marketing/promotional materials.
  • To manage all incoming sponsorships and/or donation requests with Marketing Manager and ensure all requests are acknowledged.
  • To assist with any other departmental marketing activities as requested by Marketing Manager
  • Coordination and sourcing of Christmas tokens for the division which are to be ordered by the August period.
  • Management of the product transfer requests and tracking of cost of goods ordered.
  • Coordination and filing of all XGs and purchase orders as provided by the Brand Management team
  • Follow up with Accounts payables for vendor payments
  • Weekly updates of the spend tracker based on completed purchase orders
  • Updating the new product and special offer file on a weekly basis
  • To manage online customer complaints daily, forward complaints to respective departments for resolution and record complaints via the current tracking system.

JOB SPECIFICATIONS:

Requirements

  • Bachelor’s Degree in Marketing or Event Management.
  • A minimum of two (2) years’ working experience in a marketing or promotions environment, preferably with FMCGs.
  • Must possess a valid driver’s license and have access to their own reliable vehicle for work-related travel.
  • High degree of proficiency with MS Office suite.
  • Must be able to function independently and handle a variety of responsibilities under pressure.
  • Must be willing to work outside of conventional working hours as the job requires.
  • Ability to work with all levels of people within and external to the organization.


skills / experience:

  • Strong oral and written communication skills.
  • Good interpersonal skills.
  • Sound planning and organizational skills.

personal characteristics:

  • Excellent problem-solving and analytical.
  • Excellent Time Management and Customer Service Skills.
  • Must be computer literate and proficient in MS Office.
  • Excellent written and oral communication.
  • Ability to apply critical thinking and creativity.
  • Detail oriented, pays keen attention to accuracy.
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